Thank you so much Joann. You have truly made this business endeavor of mine so much easier than it could have been. Although I am still learning – you are always there to help!! Thanks!! —Janet Pemper

Studio

PMA

Preliminary Marketing Analysis (PMA). Over the years, I've developed a system to gather critical information to make intelligent decisions about project parameters. My PMA investigates competitors, audience, and various industry conditions and makes findings to inform the design and marketing approach. A marketing analysis is expected for large corporate projects because it maximizes time, money and results. If not more, it's equally important for smaller projects. Good design comes from good information and that is where my projects start. In my experience, the PMA is the key difference between a lackluster first impression and a presentation that inspires people to do business with you. The PMA is included in my fee and performed for new projects; because market conditions change, it is also performed for redesigns.